Bovine Genetic Schools with Gearld Fry

"Knowledge hiding in plain sight, a Seekers path to wisdom"

Come, join Gearld Fry and Steve Campbell in a school designed specifically for YOU to learn how to select, manage and breed for the cow herd and bulls that will give you the highest return for every bite of your grass (forage) consumed.


   Genetic management and grazing management are two sides of the same coin. If you don’t have the correct cow on your grass you do not get the highest utilization for each bite of grass she consumes, regardless of the type of grazing strategy you implement on your ranch.

Posted on February 1, 2017 .

Are your cows working for you

We own land because it grows grass; we own cows because they eat that grass and convert it into milk, meat, fat and protein and we turn production into cash. The quality of that milk (butter-fat) determines the amount of profit you receive from your grass and each cow on your farm. Regardless of what other practices you incorporate on your farm, you reduce each cows’ daily intake by 20-50% with the proper selection, development and breeding of that animal.

Posted on December 16, 2016 .

The following is Will Winter's second article on The art of breeding cattle from the Stockman Grass Farmer

Once again we pick up the story regarding the art of selecting the absolute best specimens of livestock in order to achieve the desired results. We will try to discover the secrets of professional-level bovine genetic selection. In almost every case, the goals involve creating maximum digestive efficiency, good temperment, excellent fertility and maternal nurturing, as well as the best in carcass quality.

Posted on July 6, 2016 .

Seven Sons show family farmers how to market their scale

I met Blake HItzfied 4-5 years ago at a conference in the upper mid-west. Time passed, software was developed and re-developed and in the fall of 2015 at the Grass-Fed exchange in Michigan, Blaine Hitzfield gave an amazing, eye-opening talk about marketing farm products with a focus on visibility, accessibility and convenience for the consumer. I had finally heard THE talk I had been waiting for for 14 years.

Posted on June 24, 2016 .